Influencer Marketing Manager H/F Joko

At Joko, we help consumers shop smarter. Our mission is to revolutionize shopping, empowering people to find what they need, make informed decisions, and save money.

Founded in Paris, Joko is a tech company and certified B Corp with over 80 talents across Paris, Barcelona, and New York (and beyond). More than 5 million users already save money every day at 10,000+ merchants with Joko.

From cashback and automatic coupons to price alerts and carbon tracking, we keep expanding our products to make shopping smarter. We're now building an AI-powered shopping assistant to help users find the best products by price, quality, and impact.

Having reached profitability in our core market, we're now scaling globally, with a strong focus on the US.

It's still day 1, come build the future of shopping with us!

Our Marketing team

No one is more creative and data-driven than this team - they have the best of both worlds!

The Marketing team's main mission is to get our product into the hands and hearts of millions of users around the world.

- The User Growth department builds innovative ideas to conquer markets, attract, and retain users.
- The Brand & Communication department strives to create Joko's vision for the long term and builds a connection with all its users.
- The Campaign & Merchandising department drives our Joko Business-to-Consumer campaign calendar and enhances the customer shopping experience across our merchandising assets.
- The B2B Marketing department positions Joko as the top partner for retailers' marketing teams, and aims to build the most desired employer brand possible.

Led by Isa, our CMO, they are constantly innovating to take our business to new heights.

What you will do

We're looking for a curious, creative, and performance-driven Influencer Marketing Manager to join Joko's Growth team and accelerate user growth through influencer partnerships.

You will report to the Head of Growth and collaborate closely with the User Acquisition, Data and Brand teams.

Your responsibilities will be:

Own influencer marketing direction and roadmap

- Set clear objectives, priorities, and focus areas for influencer marketing, always anchored in user growth.
- Identify the platforms, creator profiles, verticals, and formats with the strongest potential to drive user acquisition.
- Run structured tests across creator types, formats, and creative angles to identify what drives the most efficient acquisition.

Build and manage Joko's influencer ecosystem

- Handle influencer collaborations end-to-end: sourcing, outreach, negotiation, contracting, content briefing, validation and approvals, invoicing, and performance tracking.
- Build trusted, long-term relationships with influencers and animate the community through dedicated communications, programs, and key moments that strengthen engagement and loyalty.

Drive performance, tracking, and optimization

- Own acquisition-focused KPIs such as LTV, CAC, and retention at the creator level.
- Partner closely with Product and Data teams to ensure reliable tracking and attribution.
- Turn performance insights into action by continuously refining creator selection, incentives, formats, and messaging.

Stay at the forefront of influencer trends and best practices

- Keep a sharp eye on influencer trends and platform evolutions.
- Proactively explore new formats, creator profiles, and collaboration models.
- Share learnings internally to keep raising the bar on influencer-led acquisition.

What we're looking for

- Experience: 5+ years of experience in marketing or growth roles, including at least 2 years dedicated to influencer marketing.
- Languages: Native-level French and fluent English, written and spoken.
- Strong understanding of influencer ecosystems: You know how to identify, recruit, and manage creators at scale, and how to build long-term, performance-oriented partnerships.
- Community-driven: You thrive on human interaction and know how to build a strong creator community.
- Operational excellence: You're highly organized, detail-oriented, and able to manage multiple creators, campaigns, and workflows in parallel.
- User-centric mindset: You're eager to understand users, how they think, what they value, and how they respond to content and messages.
- Analytical skills: You're comfortable analyzing performance data and translating insights into impactful actions.
- Mindset: Entrepreneurial, AI-curious and hands-on.

Our perks

At Joko, we believe that flexibility and trust are essential. Our work environment reflects this through:

- Flexible remote(only to specific fully remote positions): If you live in Paris, you can choose to work from our office or from home with no constraints. If you live elsewhere, we can provide access to a coworking space and a coworking budget.
- Work from anywhere(full-time only): Want to spend a month in Italy while working? Full-time employees can work from most countries in the world for up to 3 months per year.

On top of that, we offer plenty of perks (some for everyone, others only for full-time positions):

- After 4 years, spend one month in our New York office
- Yearly offsite in amazing locations and budget for team-building events & quarterly in-person gatherings
- Contribution to your ClassPass subscription
- 8-week paid parental leave
- ...and much more, check the full list !

Our hiring process
- Intro call: Quick screening with the Hiring Manager or a recruiter.
- Step 1 - Team interview (45 min): Conversation with two Joko team members (could include the Hiring Manager, people from the team you'd join, or colleagues from other teams).
- Step 2 - Role-specific assessments

- For non-tech roles: Take-home case study followed by a 45 min debrief. We assess both your output and how you think in real time. The exercise will be relevant to the role (e.g. analysis, strategy, or process design).
- For tech roles: Live technical interviews:

- Coding interview + System design interview
- For research internships, an additional round may involve analyzing and presenting a research paper
- Step 3 - Founders interview (45 min): Conversation with two of our founders.
- References: Up to five calls with former colleagues or managers.

You may also be invited for coffee with team members to get a feel for our culture.