2 Digital Marketing Specialists F - M Fluent In English H/F PerfHomme

Do you want to join an international company at the crossroads of engineering, industrial digitalization and B2B digital marketing ?

Our client, TraceParts (www.traceparts.com), is one of the world's leading CAD-content platforms. Used by more than 6.4 million users in over 195 countries, it enables engineers and designers to access supplier-certified product catalogs, billions of 2D drawings, 3D CAD models and product datasheets, supporting their Design, Purchasing, Manufacturing and Maintenance processes.

TraceParts' business is built around two complementary areas of expertise, serving more than 800 customers of all sizes and from a wide range of industries. On one side, its Product Catalog Solutions help part manufacturers and distributors publish and manage their CAD-content through cloud-based applications, APIs and SaaS solutions. On the other, its Digital Advertising Solutions enable industrial companies to promote their products and services, increase their visibility and generate highly qualified sales leads by leveraging the international audience of engineers and designers on the TraceParts platform.

Joining TraceParts means becoming part of a human-sized SME in an international environment, where you can combine enjoyment and work every day through a dynamic, versatile role connected to the real challenges of industry.

As part of its growth, we are recruiting 2 :

DIGITAL MARKETING SPECIALISTS (F/M) ; Fluent in English

Context:
Reporting to the Marketing Manager and joining the Sales & Marketing team, you will become part of a small, agile marketing team where everyone owns their projects with a high level of autonomy.
This position is designed for someone who enjoys managing marketing projects end-to-end, from content creation and campaign execution to performance analysis and continuous optimization, with a direct impact on TraceParts' growth.
You will work in a modern marketing environment using HubSpot, WordPress, Piano Analytics, Adobe Creative Suite and generative AI tools.

Your challenge:
Your challenge will be to manage end-to-end marketing projects, from content creation and campaign execution through marketing automation, performance analysis and continuous optimization, helping increase TraceParts' visibility, generate qualified leads and strengthen engagement across our different audiences.

Your main missions:

• Participate in defining and executing TraceParts' marketing plan.


• Create, publish, and promote marketing content tailored to the company's various audiences.


• Deploy and optimize digital marketing campaigns across various channels (website, email marketing, social media).


• Implement marketing automation and lead nurturing scenarios.


• Manage landing pages, forms, and conversion journeys.


• Create, adapt and distribute marketing content including reports, white papers, visuals, carousels, short videos and other promotional assets.


• Analyze marketing campaign performance and formulate recommendations for improvement.


• Ensure marketing data quality and contribute to the continuous improvement of marketing processes.


• Collaborate with the Sales, Product, R&D, Catalog Development, and Campaign Management teams.

• You have excellent written and spoken English


• Bachelor's degree (Bac +3) or Master's degree (Bac +5) or equivalent in digital marketing.


• 2 to 4 years of experience in B2B digital marketing (ideally in an industrial, technical, or technological environment).


• Proven experience in creating, publishing, and promoting marketing content.


• Ability to analyze performance and propose corrective actions/improvements.


• Experience with marketing automation platforms and email marketing campaigns.


• Ability to manage multiple marketing projects simultaneously.


• Experience with a marketing automation platform.


• Experience with WordPress, HubSpot (or an equivalent marketing automation platform), generative AI tools and Adobe Creative Suite is highly desirable.


• You are curious, proactive and have excellent writing skills. You enjoy turning complex technical topics into clear, engaging marketing content.

• Permanent contract based in Lyon Part-Dieu (69)


• Start date: September-October 2026


• A friendly, collaborative and international working environment.


• Competitive compensation based on your experience (30-45 K€)


• Hybrid work model: 2 days of remote work per week


• Meal voucher card (Swile)


• Profit-sharing plan


• Christmas gift voucher


• After-work events & Team Building