Digital Marketing Specialist Fr H/F WeWard

Job Description

Hi there!

About us

WeWard is the app that rewards you for walking and turns everyday steps into real-life rewards, connections, & positive impact!

Our mission is to help people move more, feel better, and make movement meaningful.

Today, we are trusted by 25M+ users worldwide, with a fast-growing, international team and offices in Paris and New York.

Our ambition is to build the world's leading movement-and-rewards platform, scaling globally while using technology, data, and smart incentives to drive lasting behavior change and wellbeing at scale.

About the role

Our Revenueteam is growing, and we're looking for a Junior Digital Marketing Specialist to own the execution and performance of marketing campaigns across two key business touchpoints: the Redeem page and WeCards.

You will report to , our VP of Operations and work closely with the Marketing and Product teams.

This role is ideal for someone who enjoys hands-on execution and digging into metrics to understand what works, and what doesn't.

Your impact/responsabilities

As a Junior Digital Marketing Specialist at WeWard, you will:

- Digital campaigns & communications

- Create and execute digital campaigns to millions of users (in-app communications, emails, push notifications)
- Copywriting
- Coordinate launches with Growth, Design, and Social Media teams

- Business & performance ownership

- Contribute directly to driving revenue and retention across WeCards and the Redeem page
- Analyze results, and share clear and actionable insights
- Work closely with P&L and Growth teams to align marketing actions with business goals

- User experience & quality control

- Ensure the Redeem page is visually clear, consistent, and effective
- Continuously suggest improvements based on data and user behavior

Tools you'll work with

- Notion
- Mailjet
- Figma
- Amplitude
- Excel
- ... and many more!

Our commitments

- SUCCEED - You'll join ateam of passionate peoplewho share values of ambition and determination
- TRUST -We give you realautonomy, trusting you to reach your goals in your own way
- EXPLORE - You'll grow in a culture that's constantly evolving and curious about what's next
- PROGRESS -We'll support you through challenges, learn from mistakes, and move forward together
- SMILE - And every day, you'll be part of afun and positive environmentwhere humor is always welcome

Preferred experience

What we're looking for

You're the perfect match if...

- You have 1-2 years of experience in digital marketing or a similar role
- You are graduated with a Master's degree (Bac +5) in business, marketing, communication, or from a top-tier university
- You are comfortable with:

- Copywriting & editorial tone
- Campaign execution and deadlines
- Analytics and performance tracking
- You're detail-oriented, proactive, organized, and fast in execution
- You bring creativity to your work and enjoy coming up with engaging ideas and messages
- You enjoy cross-team collaboration and don't hesitate to ask questions
- A plus: you have a strong interest in productivity tools, AI, and digital products

If this sounds like you, apply - we'd love to meet you.

What we offer

- A global, mission-driven team with teammates in Paris, NY, London, Boston!
- A healthy work/life balance (we walk the talk)
- Annual learning & dev budget (you grow, we grow)
- Hybrid work, with 2 days of remote work per week
- (Really, really) Cool office in central Paris with snacks, a walking desk and a huge Wardy hanging around

Recruitment process
- A 30-min call with, our Talent Acquisition Specialist - to talk about your expectations and experiences, and she'll introduce you to WeWard
- 30-min call with, your future manager and VP of Operations - here you'll go in detail about the role's missions
- A case study followed by a 1-hour debrief with (General Director), (Rewards & Partnerships Specialist), and , including time for mutual feedback
- Office tourto meet other team members.

And if it's a match...Welcome to the adventure!