Head Of Marketing - Diffusely H/F Diffusely

Diffusely is an AI visual production platform for enterprise that redefines how automotive and fashion brands create and optimize visual content. Its AI-powered solutions help over 1,500 clients streamline production, cut costs and accelerate time-to-market globally

We have two core products, each designed to solve high-impact industry challenges:

- At CarCutter, we're redefining automotive sales with AI-driven image technology that helps dealerships and marketplaces sell more cars faster. We provide a cutting-edge SaaS solution trusted by the industry's top players.

- Autoretouch is our product for Fashion players. We provide brands and marketplaces with an AI solution that helps them create and edit their product images in a few seconds and at scale, all while delivering the best quality on the market.

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Location: Paris, France
Working in: Europe & Americas
Reporting to: Chief Revenue Officer (CRO)

Position Overview

We are looking for a strategic, business-driven, and highly hands-on Head of Marketing to own and execute our global marketing strategy across Europe, United States and Canada.

This role is central to our growth, with a strong focus on acquisition, product/content marketing and working in collaboration with the Sales team. You will take full ownership of marketing for our full product portfolio, with a particular focus on driving growth and adoption of our flagship product, CarCutter.

You will operate at the intersection of marketing execution, revenue impact, and product storytelling, working daily with Sales, Product, and Leadership. This is a high-visibility role with real ownership and direct influence on company performance especially in accelerating growth in the US market.

Key Responsibilities

Marketing Strategy & Business Impact

- Define and execute the global marketing strategy across EU and US, with a strong emphasis on revenue generation and business outcomes.
- Own and manage the annual marketing budget, ensuring efficient allocation and clear ROI tracking.
- Act as a true business partner to Sales, with a strong sales-led mindset.

Paid Acquisition & Performance Marketing (Core Focus)

- Enhance the paid strategy end-to-end (SEO/SEM, paid search, paid social, performance channels), with a strong focus on scalability and fast iteration.
- Drive acquisition and pipeline generation, with particular attention to accelerating growth in our key market.
- Monitor performance, optimize funnels, and continuously improve CAC, lead quality, and conversion rates.

Product Marketing & Content (Hands-on)

- Take full ownership of product marketing for the entire product portfolio, with a particular focus on CarCutter.
- Define positioning, messaging, value propositions, and go-to-market narratives in close collaboration with Product and Sales.
- Be personally hands-on in producing and shaping key assets: product pages, messaging frameworks, sales decks, and high-impact content.
- Ensure strong alignment between product capabilities, customer needs, and commercial messaging.

Sales Enablement & Cross-Functional Collaboration

- Work hand-in-hand with Sales teams (35 sales people, split 50/50 between US and Europe).
- Build and maintain sales enablement materials: pitch decks, case studies, product narratives.
- Align closely on lead quality, pipeline performance, and market feedback.

Team Leadership

- Lead and develop a Paris-based marketing team of 3, covering:

- Social & Events
- Paid Strategy
- Design
- Foster a culture of collaboration, ownership, fast delivery and execution excellence.
- Balance delegation with hands-on contribution where it matters most.

Profile & Qualifications

- 6+ years of experience in B2B software marketing, combining hands-on execution with 1-2 years of team management experience. With exposure to international markets (US and Europe), and experience working in the US is a strong plus.

- Automotive industry exposure is a plus, particularly dealerships.
- Strong experience in performance-driven marketing, with a clear focus on paid acquisition and measurable business impact.
- Experience in product marketing (positioning, messaging, go-to-market).
- Strong appetite for leveraging technology and AI tools to optimize marketing performance and workflows.

Leadership

- Proven ability to lead, mentor, and collaborate within small, high-impact teams.
- Comfortable working closely with Sales, Revenue and Product teams, with a strong understanding of pipeline, conversion, and growth metrics.
- Thrives in fast-paced, execution-driven environments, managing multiple priorities without losing focus on impact.

Skills & Mindset

- Highly hands-on: able to think strategically while also executing, producing content, launching campaigns, and iterating quickly.
- Strong business and analytical mindset, using data to drive decisions and continuous improvement.
- Solid expertise in digital marketing, including paid acquisition (SEO/SEM), content, and social channels.

- Entrepreneurial and pragmatic, with a strong focus on execution and results.

- Fluent English (written and spoken). French is a plus.

Hiring Process

- Initial call with a member of our Talent Acquisition team
- Interview with , Chief Revenue Officer (CRO)
- Technical assessment
- A discussion with , our VP Sales
- On-site interview with , Chief Executive Officer (CEO)
- Reference checks

Why does this role matter ?

This role offers real ownership and visible impact. You will sit at the center of growth, working directly with leadership to turn marketing into revenue, accelerate the US&EU market, and shape how our products win globally.

If you are a strategic thinker with a hands-on approach, a passion for driving measurable marketing impact, and the desire to see your decisions move the business, we would love to hear from you!

Diffusely is an AI visual production platform for enterprise that redefines how automotive and fashion brands create and optimize visual content. Its AI-powered solutions help over 1,500 clients streamline production, cut costs and accelerate time-to-market globally

We have two core products, each designed to solve high-impact industry challenges:

- At CarCutter, we're redefining automotive sales with AI-driven image technology that helps dealerships and marketplaces sell more cars faster. We provide a cutting-edge SaaS solution trusted by the industry's top players.

- Autoretouch is our product for Fashion players. We provide brands and marketplaces with an AI solution that helps them create and edit their product images in a few seconds and at scale, all while delivering the best quality on the market.

/ /

Location: Paris, France
Working in: Europe & Americas
Reporting to: Chief Revenue Officer (CRO)

We are looking for a strategic, business-driven, and highly hands-on Head of Marketing to own and execute our global marketing strategy across Europe, United States and Canada.

This role is central to our growth, with a strong focus on acquisition, product/content marketing and working in collaboration with the Sales team. You will take full ownership of marketing for our full product portfolio, with a particular focus on driving growth and adoption of our flagship product, CarCutter.

You will operate at the intersection of marketing execution, revenue impact, and product storytelling, working daily with Sales, Product, and Leadership. This is a high-visibility role with real ownership and direct influence on company performance especially in accelerating growth in the US market.

- Define and execute the global marketing strategy across EU and US, with a strong emphasis on revenue generation and business outcomes.
- Own and manage the annual marketing budget, ensuring efficient allocation and clear ROI tracking.
- Act as a true business partner to Sales, with a strong sales-led mindset.

Define and execute the global marketing strategy across EU and US, with a strong emphasis on revenue generation and business outcomes.

Own and manage the annual marketing budget, ensuring efficient allocation and clear ROI tracking.

Act as a true business partner to Sales, with a strong sales-led mindset.

- Enhance the paid strategy end-to-end (SEO/SEM, paid search, paid social, performance channels), with a strong focus on scalability and fast iteration.
- Drive acquisition and pipeline generation, with particular attention to accelerating growth in our key market.
- Monitor performance, optimize funnels, and continuously improve CAC, lead quality, and conversion rates.

Enhance the paid strategy end-to-end (SEO/SEM, paid search, paid social, performance channels), with a strong focus on scalability and fast iteration.

Drive acquisition and pipeline generation, with particular attention to accelerating growth in our key market.

Monitor performance, optimize funnels, and continuously improve CAC, lead quality, and conversion rates.

- Take full ownership of product marketing for the entire product portfolio, with a particular focus on CarCutter.
- Define positioning, messaging, value propositions, and go-to-market narratives in close collaboration with Product and Sales.
- Be personally hands-on in producing and shaping key assets: product pages, messaging frameworks, sales decks, and high-impact content.
- Ensure strong alignment between product capabilities, customer needs, and commercial messaging.

Take full ownership of product marketing for the entire product portfolio, with a particular focus on CarCutter.

Define positioning, messaging, value propositions, and go-to-market narratives in close collaboration with Product and Sales.

Be personally hands-on in producing and shaping key assets: product pages, messaging frameworks, sales decks, and high-impact content.

Ensure strong alignment between product capabilities, customer needs, and commercial messaging.

- Work hand-in-hand with Sales teams (35 sales people, split 50/50 between US and Europe).
- Build and maintain sales enablement materials: pitch decks, case studies, product narratives.
- Align closely on lead quality, pipeline performance, and market feedback.

Work hand-in-hand with Sales teams (35 sales people, split 50/50 between US and Europe).

Build and maintain sales enablement materials: pitch decks, case studies, product narratives.

Align closely on lead quality, pipeline performance, and market feedback.

- Lead and develop a Paris-based marketing team of 3, covering:

- Social & Events
- Paid Strategy
- Design
- Foster a culture of collaboration, ownership, fast delivery and execution excellence.
- Balance delegation with hands-on contribution where it matters most.

Lead and develop a Paris-based marketing team of 3, covering:

- Social & Events
- Paid Strategy
- Design

Social & Events

Paid Strategy

Design

Foster a culture of collaboration, ownership, fast delivery and execution excellence.

Balance delegation with hands-on contribution where it matters most.

- 6+ years of experience in B2B software marketing, combining hands-on execution with 1-2 years of team management experience. With exposure to international markets (US and Europe), and experience working in the US is a strong plus.

6+ years of experience in B2B software marketing, combining hands-on execution with 1-2 years of team management experience. With exposure to international markets (US and Europe), and experience working in the US is a strong plus.

- Automotive industry exposure is a plus, particularly dealerships.
- Strong experience in performance-driven marketing, with a clear focus on paid acquisition and measurable business impact.
- Experience in product marketing (positioning, messaging, go-to-market).
- Strong appetite for leveraging technology and AI tools to optimize marketing performance and workflows.

Automotive industry exposure is a plus, particularly dealerships.

Strong experience in performance-driven marketing, with a clear focus on paid acquisition and measurable business impact.

Experience in product marketing (positioning, messaging, go-to-market).

Strong appetite for leveraging technology and AI tools to optimize marketing performance and workflows.

- Proven ability to lead, mentor, and collaborate within small, high-impact teams.
- Comfortable working closely with Sales, Revenue and Product teams, with a strong understanding of pipeline, conversion, and growth metrics.
- Thrives in fast-paced, execution-driven environments, managing multiple priorities without losing focus on impact.

Proven ability to lead, mentor, and collaborate within small, high-impact teams.

Comfortable working closely with Sales, Revenue and Product teams, with a strong understanding of pipeline, conversion, and growth metrics.

Thrives in fast-paced, execution-driven environments, managing multiple priorities without losing focus on impact.

- Highly hands-on: able to think strategically while also executing, producing content, launching campaigns, and iterating quickly.
- Strong business and analytical mindset, using data to drive decisions and continuous improvement.
- Solid expertise in digital marketing, including paid acquisition (SEO/SEM), content, and social channels.

Highly hands-on: able to think strategically while also executing, producing content, launching campaigns, and iterating quickly.

Strong business and analytical mindset, using data to drive decisions and continuous improvement.

Solid expertise in digital marketing, including paid acquisition (SEO/SEM), content, and social channels.

- Entrepreneurial and pragmatic, with a strong focus on execution and results.

Entrepreneurial and pragmatic, with a strong focus on execution and results.

- Fluent English (written and spoken). French is a plus.

Fluent English (written and spoken). French is a plus.

- Initial call with a member of our Talent Acquisition team
- Interview with , Chief Revenue Officer (CRO)
- Technical assessment
- A discussion with , our VP Sales
- On-site interview with , Chief Executive Officer (CEO)
- Reference checks

Initial call with a member of our Talent Acquisition team

Interview with , Chief Revenue Officer (CRO)

Technical assessment

A discussion with , our VP Sales

On-site interview with , Chief Executive Officer (CEO)

Reference checks

This role offers real ownership and visible impact. You will sit at the center of growth, working directly with leadership to turn marketing into revenue, accelerate the US&EU market, and shape how our products win globally.

If you are a strategic thinker with a hands-on approach, a passion for driving measurable marketing impact, and the desire to see your decisions move the business, we would love to hear from you!

Diffusely (formerly Meero) is an AI media enhancement company that leverages its cutting-edge media processing platform to develop tailored products for specific verticals (Fashion, Automotive, Real Estate..)

By creating and seamlessly incorporating state-of-the-art AI models, Diffusely empowers businesses to elevate their visual assets at scale, boosting engagement and conversion.