Licensing Manager - Hardlines H/F Bandai Namco

Détail du poste

Description de l'entreprise

Bandai Namco Entertainment Europe (BNEE) is a leading global publisher and developer of entertainment content for platforms including all major video game consoles and PC.

BNEE is building its reputation with franchises such as ELDEN RING, LITTLE NIGHTMARES, TEKKEN, and PAC-MAN.

Part of the Japanese Bandai Namco group, an entertainment industry leader with a presence in video games, toys and amusement parks, Bandai Namco Entertainment Europe has 15 international offices with operations in 50 countries around the world.

Our company motto is Fun for all into the future'!

Poste

We are looking for a proactive and experienced Licensing Manager (hardlines) to join our growing Licensing team at Bandai Namco Entertainment Europe. This role is crucial for expanding and managing our diverse portfolio of world-renowned intellectual properties (IPs) within the hardlines product categories across EMEA - ANZ territories.

The Licensing Manager will BE responsible for identifying, pitching, negotiating, and managing licensing agreements for products such as toys, collectibles, action figures, electronics, sporting goods, and home accessories. The ideal candidate will possess a strong understanding of the hardlines retail landscape, excellent commercial skills, and a passion for our iconic franchises.

Your main responsibilities include (non-exhaustive list) :

Business Development & Sales
- Actively research and identify new business opportunities, potential licensees, and emerging trends within assigned hardlines product categories across EMEA
- Generate leads, pitch licensing programs, and secure new licensing agreements that align with Bandai Namco Entertainment Europe's strategic goals and revenue targets
- Negotiate commercial terms and contractual clauses for hardlines licensing deals, in close collaboration with the Legal and Finance team

Account Management & Relationship Building
- Manage a portfolio of existing hardlines licensees, fostering strong, collaborative relationships to maximize product development and sales performance
- Ensure licensees adhere to contractual obligations, product quality standards, brand guidelines, and timely royalty reporting
- Conduct regular business reviews with licensees to monitor progress, identify challenges, and strategize for future growth

Market Analysis & Reporting
- Monitor market trends, competitive landscapes, and consumer insights specific to the hardlines sector to inform licensing strategies and identify new opportunities
- Analyze sales data, forecasts, and royalty statements for assigned hardlines categories, providing regular performance updates to management

Cross-functional Collaboration
- Collaborate effectively with internal teams including Brand Marketing, Legal, Finance, Production, and other regional/global Bandai Namco affiliates to ensure seamless execution of hardlines licensing programs
- Represent Bandai Namco Entertainment Europe at industry trade shows (e.g., Nuremberg Toy Fair, Brand Licensing Europe) and key B2B events to network and identify new partners

Additional Duties
- Oversee and optimize the forecasting process for licensed products within hardlines categories, diligently monitoring licensing activity, including detailed sales tracking, adherence to product release schedules, and maintenance of the licensing database
- Work hand-in-hand with Marketing, PR, Social Media, to strategically leverage both the B2B Licensing team's communications and B2C licensees' promotional efforts, maximizing brand visibility and product awareness across all relevant channels
- Act as a key point of contact for master licensors and global counterparts, ensuring consistent brand messaging, and strategic alignment on a worldwide scale

Profil
- 4 years of experience in intellectual property licensing, with a strong focus on hardlines consumer products within the entertainment (gaming, anime, film/TV) or consumer products industries
- Fluent in English and French
- Ability to demonstrate commercial thinking
- Excellent negotiation, presentation & communication skills
- Creative thinker, problem solver, proactive
- Ability to work within a multicultural environment and to understand different business cultures
- Ability to manage stress
- Service-oriented
- Deep culture in video games, music, movies, entertainment, books

Autres informations

Sounds interesting?

Please send us your CV and cover letterin English (applications submitted in other languages will not BE reviewed).

Additional Information

Job location : 15 rue Félix Mangini, 69009 Lyon - France / This position is not eligible to full remote

Start date :December 2025

Contract : full-time (permanent)

Remuneration :fixed and variable compensation

Benefits :flexible working hours, 2 teleworking days per week, lunch vouchers, profit sharing, reimbursement of public transportation costs, work council advantages (gift vouchers, discount on services...), nice building with various facilities (gym room, gaming room, nap room, car / bike / scooter parking, cafeteria and coffee corners...)