Brand Content Project Manager W - M H/F Bouygues Construction
Guyancourt - 78 CDI- BTP
Les missions du poste
Diversified and strategic missions :
Within the Brand and Communication Department of Bouygues Construction and reporting to the Head of the Brand Department, you will drive and manage Bouygues Construction's editorial strategy across the entire internal and external ecosystem (social networks, website, newsletter, brochures, etc.) in order to feed our "Building for life" brand strategy.
You will manage the content intended to animate the company's brand strategy and ensure the coherence, quality and impact of the messages disseminated.
Key Responsibilities :
- Impetus and deployment of Bouygues Construction's multichannel brand content strategy internally and externally;
- Definition and implementation of the editorial strategy in alignment with the brand strategy : translate the strategic objectives into a clear and impactful editorial line, ensure the consistency of the brand's tone and storytelling;
- Design and production of engaging content (interviews, reports, articles, infographics, videos, etc.) that serve our Building for life brand strategy and the company :
- on internal channels : intranet, newsletters, internal magazines, etc.
- on external channels : website, social networks, brochure and institutional presentation, brochures, videos, etc
- Participation in the implementation of awareness campaigns : adapt content to the specificities of different channels and audiences;
- Supervision and coordination of the various contributors and external service providers (agencies, editors, journalists, etc.), in particular on multi-contributory channels such as the Bouygues Construction website. Ensure the quality and harmonization of the messages disseminated;
- Participation in editorial committees for the communication department in France and abroad;
- Management of content performance through analysis of statistics and KPIs.
What if IT would BE you?
You have a degree in journalism or communication, with at least 5 years' experience in a similar position, ideally in the industrial sector.
An excellent level of English is required, as your role will involve regular interactions with our international entities.
You like to lead teams in project mode and work closely with a large network of internal and external contacts.
You have excellent writing and storytelling skills, a good knowledge of content strategies and SEO, and master digital and print publishing tools.
What we offer :
- A caring work environment and a close-knit team, in a company and a Group that are culturally focused on people.
- Opportunities for training, skills development, and mobility, all over the world.
- A competitive compensation and benefits package.
- The possibility of benefiting from a flexible organization with 2 days of teleworking/week.
- Position based at Bouygues Construction's headquarters in Guyancourt (78), 10 minutes from Versailles.
If you have any question feel free to contact CLEMENT CHAUVET D'ARCIZAS
Nos étapes de recrutement
Les étapes de recrutement peuvent varier selon l’offre à laquelle vous postulez.
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Contact téléphonique avec l’équipe recrutement
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Entretien physique ou visio avec un RH
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Entretien physique de validation des compétences avec votre futur manager
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Possible entretien supplémentaire avec votre futur Directeur de Services ou DRH
L'adresse du poste
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Raisons de nous rejoindre
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Notre propre organisme de formation interne
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Revue de salaire annuelle
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Possibilité de bonus et de véhicules
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Programme d'épargne salariale (jusqu'à 4000 € d'abondement par an)
Bienvenue chez Bouygues Construction
Bouygues Construction employs 35,600 people around the world, all driven by the greatest and most exciting responsibility of all - building for life.
For our customers in more than 50 countries, we deliver much more than projects. We build to create spaces, connections and opportunities. We improve daily life for millions of people by creating structures and buildings that welcome life in all its diversity, serving all our needs : housing, healthcare, education, work, tourism, leisure activities, public services, etc.
We are aware that everything we build is here to stay, and our legacy as builders will BE with us for generations to come. This is why every day, we look for new solutions in order to design, renovate, and build differently. Our aim is to address the critical imperatives of the environmental transition : we are committed to making construction sustainable and less resource-intensive.
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