Global Marketing Manager Ruminants F - M H/F Virbac

Within our Global Marketing & Market Development Department (GM&MD), based in Virbac headquarters in Carros (06) we are looking for our Global Marketing Manager Ruminants (F/M).



Belonging to the Global Marketing Department under the responsibility of the Global FA Market Director



Within the worldwide strategies defined in Farm Animals, the Global Strategic Marketing Manager is in charge of ruminant ranges: Antibiotics, alternative for antibiotics, Intramammary, Reproduction.

The key mission of this position is to support main new products as well as for the key ones from existing ranges in order to contribute to the development of the sales of Farm Animals products in the key subsidiaries at group level. Innovation activities linked with Marketing, R&D and business development initiatives are also the scope of this position.



Your main responsibilities ?

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Develop and implement global marketing strategies to promote our ruminant product ranges and support business objectives.
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Lead international product launches for ruminant scope, ensuring effective communication and coordination with regional teams and HQ departments in the preparation of launch activities.
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Analyze market trends and customer needs specific to ruminant areas to guide product positioning and marketing plans.
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Work closely with cross-functional teams (R&D, Sales, and Business development) to identify new opportunities in the ruminant sector by proposing innovative products and services, and participate in project reviews to ensure alignment with market needs and potential.
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Create and manage global marketing campaigns that drive awareness and sales growth for ruminant products worldwide.
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Monitor and report on the performance of global marketing activities on ranges you are in charge, using data to adjust strategies and ensure targets are met. Through finance acumen, to be able to discuss and propose efficiency improvements.