CDI Lead User Acquisition Engineer W - M - D H/F Million Victories

Détail du poste

As our Lead User Acquisition Engineer, your mission is to support the ambitious expansion of Million Lords by improving UA performance. You will play a strategic role in shaping our UA roadmap, working at the intersection of User Acquisition, Business Intelligence, and Creative teams. You will become the data power-user and technical backbone of our UA team, rethinking, testing, and optimizing UA operations.

You will :
Lead the data-driven UA strategy, exploring new methods and technologies to improve performance
Optimize MMP & Networks setups, maximizing signal quality and campaign efficiency
Challenge budget allocation logic, bringing critical thinking and analytical depth to testing processes (creatives, networks, campaign types) and campaign optimization (engagement, retargeting, BAU)
Identify and evaluate tools and channels, ensuring we are always one step ahead
Leverage third-party data sources and predictive modeling, enabling fast, data-driven decisions
Conduct deep-dive analyses, collaborating with business intelligence and tech profiles to identify growth levers
Lead campaign automation, streamlining and enhancing efficiency
Mentor team members, fostering their professional growth

You'll work closely with marketing, business intelligence, and creative teams, and BE a strong partner to leadership in defining what UA should look like for a fast-scaling mobile game.