CDI Senior User Acquisition Manager W - M - D H/F Million Victories

Détail du poste

As a passionate and strategic Senior User Acquisition Manager, you will play a pivotal role in driving Million Victories' growth. You will own the development, execution, and optimization of large-scale acquisition campaigns to accelerate our success in the competitive mobile strategy gaming market.

You will :
Plan, launch, and optimize multi-channel UA campaigns (AppLovin, Google Ads, Meta, TikTok, Unity Ads, and more) to drive high-quality installs at scale
Maximize ROAS on 8-figure annual acquisition budgets through data-driven bidding, segmentation, and optimization strategies
Collaborate cross-functionally with Business Intelligence, Marketing, Game Design, and Creative teams to ensure alignment with business goals and player insights
Conduct in-depth competitive analysis and market research to identify new growth opportunities, channels, and creative trends
Brief and coordinate with the Creative Manager and design team to produce impactful ads informed by benchmarks, market best practices, and player motivations
Manage creative testing frameworks and iterate rapidly to improve performance
Define and request custom dashboards with BI to monitor performance and extract actionable insights
Report campaign results and strategic recommendations to stakeholders and leadership
Stay on top of industry trends, UA platform updates, and privacy changes to ensure Million Victories remains competitive globally
Contribute to refining our UA strategy for new market expansions and upcoming product features